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As I reflect on this course overall, I think about how fun and engaging it all was. It is quite sad to think about the fact that we came...

As part of my assignment, I conducted an interview with Gissell Vera, a social media professional for the hispanic initiatives at...

When I think about social media and how much it has changed over the years, I can only assume that it will keep growing in all of its...

Cultural trends tend to come and go depending on what happens in society. When it came to COVID-19, this notion was drastically changed...

When it comes to the beauty industry, one of the most well known crisis cases is that of Jaclyn Hill Cosmetics. To me, this case is quite...

For my second book report, I decided to read Superfans: The Easy Way to Stand Out, Grow Your Tribe, and Build a Successful Business by...

I have noticed that the social media platform in which I received the most ads that I am more likely to pay attention to, notably comes...

When thinking about who influences me on social media, TikTok influencer Mikayla Nogueria is the first that comes to mind. Personally, I...

Fenty Beauty is a cosmetic company launched by the famous singer Rihanna back on September 8, 2017. Not only did Fenty Beauty...

For my second assignment, I decided to attend the Milwaukee Bucks against the Brooklyn Nets game. I was able to live tweet the event and...

For my first book report, I decided to read Influencer: Building Your Personal Brand in the Age of social media by the author Brittany...

A brand with great "thumb-stopping" content is the well-known Starbucks brand. Starbucks is a famous coffee company that has an active...

When I personally think of a brand with a unique voice on social media, I immediately think of Wingstop. Wingstop's twitter account does...

Over the past weekend (January 29 - 30), I kept a social media usage diary to track just how much time I spend scrolling, posting,...

Hi there, my name is Sharon Chavez and welcome to my blog! I am currently a Junior at Marquette University majoring in Corporate...